How Signs Benefit a Business [Infographic]

Did you know that signage is the least expensive, but most effective form of advertising? Accounting for as many as 50% of some business's customers, an investment into compelling and visually appealing signage is an investment that will pay a return many times over. At Blue Pond Signs, we often like to use the analogy of your sign being the "calling card for your business" that can reflect your identity as a company. With all this in mind, we wanted to take the time to put together the following infographic, based upon information available at and Bang Advertising.

There is some great statistical data in this infographic that analyzes the impact of new or upgraded signage on a variety of businesses. For example, a University of San Diego study found that on average, a business grossing $500k a year in revenue, would see an increase of roughly $23,000 in revenue by installing one additional on-premise sign! If you would like to re-publish this infographic on your own website or blog, please use the "embed code" listed at the bottom of the page. Thanks for reading our blog, and feel free to add your comments or questions!

how signs benefit a business infographic
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